“I believe in building strong diverse teams that complement each other and work toward the goal of helping our customers succeed. I lead the strategic growth and planning as well as the operational side of the business to ensure we deliver on our short- and long-term objectives. With a strong set of core values, integrity and ethics, I work hard every day to enrich the values and culture of Poetic.”
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"Value is created through challenging the status quo. This applies to our team at Poetic, our clients, and our daily rituals. Consumers are hungry for experience. An end-to-end user experience is important to drive brand awareness, engagement, and loyalty. Don't stop with just a brand, don't expect long-term results from a single marketing campaign, and don't think that a new website will fix all of the problems. Poetic provides a codified approach to your business strategy - creating your future."
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"A technology solution is great only when an attractive ROI results that creates value for all stakeholders: customers, investors, employees, and communities. The definition of 'great tech' should never include buzzwords. When our partners implement technology solutions that are best-fit for their organization and improve their bottom-line, then Poetic succeeds. Helping grow companies through impactful investment decisions is my passion." Rebecca holds a BSE in Computer Engineering from Tulane University and an MBA from the Darden Graduate School of Business at the University of Virginia.
